Every few years, the internet enters a new paradigm.
Previously it was social. The era started with Friendster which gave in to Facebook. It was all about having as much friends and connections as possible.
Now the internet is all about sharing. Web pages are “liked”. Videos go viral. Comments are retweeted. With all the connections made during the social period, the next logical step is to share things with each other.
But before all of this, there was search. And the king of search is Google. Google has been synonymous with search as Coke is with beverage.
But what makes Google different?
How did it survive for so long and still remain on top?
Previously it was social. The era started with Friendster which gave in to Facebook. It was all about having as much friends and connections as possible.
Now the internet is all about sharing. Web pages are “liked”. Videos go viral. Comments are retweeted. With all the connections made during the social period, the next logical step is to share things with each other.
But before all of this, there was search. And the king of search is Google. Google has been synonymous with search as Coke is with beverage.
But what makes Google different?
How did it survive for so long and still remain on top?
